Connect
Authorize the workspace. Start in a sandbox portal if you want to see the properties before they touch production.
Platform / HubSpot
Practice data, native in HubSpot.
The location becomes a company. You map the fields, choose whether misses create records, and keep the evidence URL on the property a rep can open.
Map fields
Name, address, phone, website, location id, evidence URL. Extra properties are optional.
Choose rules
Enrich companies you already track. Create by specialty and territory. Update when an event says a field moved.
On the company
Properties on the left. The trail on the right.
The website types in, the property rules draw, and the activity line drops event by event. Clinicians stay on the timeline. They are not turned into contacts.
| HubSpot | PracticeMCP | Notes |
|---|---|---|
| Company name | name | Operating name of the location |
| Street address | address | Line, suite, city, state, ZIP |
| Phone | phone | Location phone, with status |
| Website | website | Only after the identity check |
| PracticeMCP id | id | Stable location id, stored as a property |
| Evidence URL | source_url | Page a reviewer can open |
Companies or contacts?
The practice location maps to a company. Clinicians are not automatically turned into contacts, because a guessed person is worse than a missing one.
When does it refresh?
On the change events you subscribe to: phone, website, providers, group size. A full reload is available when you want one.
Is the panel on this page HubSpot?
No. It is a generic company sidebar drawn for this site, so the fields are clear without imitating another product.
Start with one practice. Scale to all of them.
Get a key, read a record, and widen the query when the shape is right.